[This is an excerpt from Bob Baker’s new book, The Five-Minute Music Marketer: 151 Easy Music Promotion Activities That Take 5 Minutes or Less.] As much as I love the Internet and all the potential it holds to connect with … Continue reading Nine live music marketing activities that take five minutes or less
When it comes to the online world, having an email list signup feature is one of the most important things a website can have. While having a lead magnet such as a free giveaway (e.g. free song, ebook, etc.) is an … Continue reading How to grow your email list at your next gig
[This article was written by Ari Herstand and originally appeared on Ari’s Take.] I get a lot of questions about press. Of course everyone wants a 5 star album review in Rolling Stone or an 8.7 in Pitchfork, but you … Continue reading How to write a press release (and get press)
Like many aspects of the music industry, effective publicity is about teamwork and good communication. There are many great music publicists out there (and many more not-so-great ones) who’ll work independent releases, but that doesn’t mean just any publicist will do. … Continue reading Finding The Right Publicist For Your Band
[This post was written by guest contributor Dave Kusek of New Artist Model.] In the past, there was only one way to release an album. You spend months – or even years – writing and recording an album, you build up … Continue reading 5 Different Ways To Release Your New Music
I’ve been hearing from a lot of bands who’ve had it with Facebook. These groups have spent years (and lots of money) using the platform to build a community of 1,000 or 10,000 or 50,000 Facebook followers. Now Facebook wants them to pay more money in order to reach the very same people that’ve already liked their band […]
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“I’ve been teaching and researching marketing for a couple of decades,” says music marketing expert Bob Baker, “and there’s one thing I know with certainty: Most creative people are uncomfortable, confused or downright disdainful about marketing.“ In the video clip above, Bob shows you how to break that pattern, reframe the concept, and get on […]
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[This article was written by guest contributor Brandon Seymour.] I’ve played in bands on and off for nearly 15 years. In addition to being a musician, I’m also passionate about marketing. Over the past couple of years, I’ve written several articles aimed at helping local, independent musicians improve their online marketing strategy by boosting brand […]
The post Your image is more important than your music — especially if you’re an indie artist appeared first on DIY Musician Blog.
Continue reading Your image is more important than your music — especially if you’re an indie artist
Time to look towards what’s next – away from Facebook. [This article was written by Greta Gothard of The Gothard Sisters. It originally appeared on the band’s website and is addressed to their fans. I thought it’d be valuable to repost here as Greta does a great job summarizing the frustrations many independent musicians feel regarding Facebook. She […]
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Continue reading Facebook fading: where will musicians migrate now?
EPIC CONCEPTS FOR INFO CALL 202.669.0001 or log on to www.matureclientele.com . The Vybe Band & Suttle Thoughts @ The Tradewinds Night Club (5859 Allentown Way, Camp Springs MD) Saturday June 13th, 2006 Continue reading THE VYBE BAND!!!!